Balancing high conversion with strict data protection
E-commerce platforms operate at the intersection of consumer personal data (names, delivery addresses, phone numbers), payment card processing, and aggressive digital marketing. Under India's DPDP Act, customer delivery databases cannot be retained indefinitely, and marketing consent cannot be bundled as a condition of sale.
We help retailers safeguard their checkout funnel, audit third-party tracking pixels, and secure APIs against business logic flaws (such as cart price manipulation or coupon abuse).